Let’s dig into the developer audience and what developers are looking for when we evaluate products, technologies, and even the very companies that market to us. How can Developer Relations teams form a positive and lasting connection with their developer audience?
The battle over which department Developer Relations belongs in continues to be long and ongoing. Does DevRel belong in Product? Marketing? Engineering? Any of the above? None of the above?
The goal of this article is to provide an explainer sharing my thoughts on what Developer Relations is, what its core tenets are, and what important questions DevRel works to provide answers to.